ABOUT THE EDITOR
Sarang S. Babu
Founder & review journalist
A closer look at the brands behind the claims
Sarang S. Babu is the owner of The Curios Notebook, a new publication focused on in-depth reviews of B2B, B2C and direct-to-consumer companies in India and globally.
The editorial focus spans business software, payments, consumer fintech, stock brokers and consumer brands. Articles are intended to explain the offering, weigh its strengths and limitations, and put customer feedback in context.
Reviewers & researchers
Our reviewers and researchers contribute distinct industry perspectives to The Curios Notebook.
Sushmita Kumain
Finance reviewer & researcher
Sushmita specialises in finance. Her editorial focus is on financial products and services, including their costs, terms and suitability for different customer needs.
Albert James
B2B & B2C fintech reviewer & researcher
Albert specialises in fintech for businesses and consumers. His coverage focuses on how digital financial services address the different needs of companies and individual users.
Rahul Gandhi
Edtech reviewer & researcher
Rahul specialises in education technology. His editorial focus includes learning platforms, course offerings and the information learners need to assess their options.
Ganesh K
D2C reviewer & researcher
Ganesh specialises in direct-to-consumer brands. His coverage focuses on the product proposition and the customer experience when buying directly from a brand.
Chris Langford
Ecommerce reviewer & researcher
Chris specialises in ecommerce. His editorial focus includes online stores and marketplaces, with attention to the shopping journey, fulfilment and after-sales experience.
Find my writing elsewhere
You can also find my writing on DEV Community and Medium.
Experience and accountability
Each published review will identify its author, sources and research method. Where hands-on testing has taken place, the article will describe that experience and its limitations.
Read the research methodology ↗